I’m bringing on a new UX (User Experience) person on my team, and that triggered a search through my archives of drawings and documents.  That’s when I tripped across these “customer journey maps” I developed two years ago for (now defunct) NRG Home Solar. As simple as they are, I’m rather proud of them, and they were actually inspirational enough for an outside consulting firm to use them as the basis for their “persona-based” site design for our new website (which alas, never launched).Read More →